Tuesday, June 17, 2008

Will there or won't there be an 11pm news tonight?

Tonight, we are airing the Cleveland Indians Game on WKYC at 9pm.

This is part of our commitment to air 20 Cleveland Indians' Games on WKYC during the baseball season.

Theoretically, there will not be an 11pm news. Our programming log has the Indians game filling the time slot from 9pm until Midnight.

However, in the news business, you have to be prepared. What if bad weather erupts and the game is called? What if it is the quickest game of the season and ends before 11pm? More than likely, we won't have an 11pm news, but we are full steam ahead preparing as if there will be one.

We had our normal afternoon editorial meeting to hand out stories to our night reporters and cameramen.

I will do everything I normally do on the news assignment desk, and of course, send my videographers out to any breaking news stories.

Whatever we shoot will be put on wkyc.com and passed along to Channel 3 News Today.

The producer entered the rundown in and will write the stories... and the director will mark the rundown accordingly.

You have to do it! You know what would happen if we didn't! We'd wind up having a show!


The next hurdle will be answering all the viewers who will start calling the news desk at 901pm and will continue calling until I leave asking when 'America's Got Talent' will air and in the next breath vehemently complain that it is not airing. Thank goodness Nicole the intern is up here with me!

I can totally understand the viewers' frustrations. You look forward to watching your favorite show, sit down, get all comfy, maybe grab yourself a snack, and it's not on. Especially tonight since it is the season premiere.

However, I can not believe how cruel and belligerent some people can be on the other end of the telephone over a tv show. It's unnecessary to be rude to the folks working on the news assignment desk, in programming, or anyone really just because your show is not going to be on.

We will be airing the season premiere of 'America's Got Talent' Sunday morning at 3am. So overnight Saturday into Sunday morning from 3am to 5am, look for America's Got Talent.' Set your VCR or DVR or TIVO and you can watch it as many times as you'd like!

1 comment:

Anonymous said...

Danielle -

You may have been able to deflect some calls at 9:01pm last night if WKYC had practised some damage control.

In an email that I sent to your programming department two days ago, inquiring about the rebroadcast of America's Got Talent, I suggested that WKYC place a crawl over the NBC network ads promoting the show, explaining the conflict and announcing the rebroadcast date. I received a very nice reply from Donna in programming, letting me know about the new time, so I know the suggestion was read.

However, all day yesterday, on NBC network feeds broadcast by WKYC to its viewers, the show was eagerly pitched. No crawl. No explanatory cut ins.

I mention this as a helpful suggestion for future conflicts, and as an admonition to you, Danielle, to please not judge any of your viewers "cruel and belligerent" remarks too harshly. Bait and switch ads are notoriously bad business, and as an affiliate and representative of NBC, you should be pro-active and not reactionary.

Thanks.
John Stuehr