Thursday, December 18, 2008

Weekly Feature: Hidden Gems


Today's Hidden Gem: Malley's Chocolates

I confess. I've become a chocolate snob. Don't get me wrong. I LOVE chocolate. I won't eat just any 'ole' chocolate, but I love it! If you give me the option of white cake or chocolate, hands down, chocolate. Same thing with sprinkles, puddings, cookies, cupcakes, brownies, shakes, milk...and the ultimate: chocolate chip ice cream or any chocolate ice cream medley.


So driving by Malley's Chocolates--ok, you don't just drive by Malley's without making a pit stop!!


To have in our own backyard one of the original chocolate dynasties is outrageous.


We've been celebrating holidays and special events my entire life with Malley's Chocolates. For Mom's special day, all the chocolate covered fruits from strawberries to raspberries and beyond! Every celebrated holiday throughout the year ranging from Valentine's Day thru Christmas and Hanukkah (and in between) have their very own unique specialty treats. It's tradition. I will not let a holiday go by without getting our 'usuals' and keeping the traditions alive!


Right here in our very own backyard.


The confectionery dream began in 1935 at the corner of Madison and Lewis in Lakewood when Mike Malley turned his visions into reality. When you think of Malley's you think of chocolate but Malley made and still makes some of the most scrumptious ice cream concoctions. It's hard to believe that what started as the Malley family living in the rear rooms of their store has turned into 17 retail stores (4 of those having ice cream parlors) and a huge mail order business.


At Easter, kids of all ages can visit BunnyLand and get their favorites such as Carmallow eggs, spiced or regular jelly beans, chocolate bunnies or any of the Easter delicacies. At Christmastime, Malley's oftentimes takes customers on a walk down memory lane showcasing old fashioned candies, authentic toys, and remembrances of Cleveland Christmas days gone by.


One other trademark, you could say, of Malley's is the popularity of their fundraising programs. I know when I was a little girl, I sold Malley's candy bars. Did you?


This holiday season, no matter what religion or nationality, hometown or age, Malley's has something for you. Take a stroll into your nearest Malley's Chocolates store and, you too, will see and smell and taste why Malley's Chocolates is this week's Holiday Hidden Gem!



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