The busy holiday is over, and by the looks of things, it appears this will be a super busy month!
Again, the minute I arrived into work, the news mill began cranking out "breaking news."
One of my contacts from CNN called and then emailed me saying they are working very hard to get us the entire transcript from Larry King's one-on-one with our very own LeBron James! He said he is also working on getting us some video clips.
If indeed they can assist us on this, a ready made great story for all of our shows.
And poof--my CNN buddy came through just a few short minutes later by emailing me the entire transcript and some video.....
Our Sports Director had also been working on getting video......so this will play in news and sports.....
Interesting reading to say the least! It's great to have the upper hand on a story ....and though the other stations who were CNN affiliates eventually got this, it's also HOW you play it and WHO you have reporting it.
Our Web Master touched base with CNN to see what and how much we could put on our website. That is the 'right' thing to do. The 'wrong' thing is what all the other local stations apparently did--they put the entire transcript on line and that was a no-no. CNN did have restrictions they set down. We followed their rules to a tee.
Since wkyc has the best sports anchor in town with Jim Donovan, it's a no brainer how this will be reported.
If this story regarding LeBron and will he stay or go is unfolding before us, fire breaks out at Streetsboro High School. Another big story to conquer, and we sure did it right.
Not only did we cover this story from top to bottom, but one of our staffers has a child who goes to the school and kept giving us updates and they became available to her.....
The nature of the news business, it can happen anytime, anywhere, to anyone and you just have to be ready!
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